The successful integration of information systems (ISs) in any merger and acquisition (M&A) was crucial for achieving the expected synergies of the transaction. This case described the journey of the merger of two telecom giants in India, Vodafone India Limited and Idea Cellular Limited, into Vodafone Idea Limited (Vodafone Idea), India’s largest telecom services provider at the time of the merger in August 2018. The case invited students to understand .....more

In March 2024, an ethical dilemma was presented to The Clueless AIGENCY (TCA), led by founder and chief executive officer Ruben Cruz, surrounding Aitana, the agency’s artificial intelligence (AI)-driven virtual influencer. While Aitana’s lifelike appeal and effectiveness had garnered significant attention, her rise was raising serious ethical concerns regarding potential manipulation, consumer deception, and the impact of such virtual influencers .....more

The chief executive officer and chair of PostTag Group Ltd., explored opportunities in the electric vehicle (EV) space to stay relevant amid a competitive and evolving market. They considered the launch of GrazEV Ltd. (GrazEV) and focused on efficient EV charging solutions. Factors such as market demand, infrastructure, and competition were considered in making the strategic decision of where to locate EV charging stations in England. The central .....more

In April 2017, Tom Jones, the new managing partner of Pearce & Pearce, an English law firm, was planning to deliver a speech to the firm’s partners and lawyers. His first address would outline his long-term vision to increase the firm’s PEP from ￡0.9 million to ￡2.0 million by 2027 as well as his short-term plan to move the firm from its current position within the top 10 English firms to a spot within the top three, based on profit per equity .....more

Burberry Group plc (Burberry), the 169-year-old luxury British brand, reported a major fall in its brand value and profits amid a slowdown in demand for luxury goods in Asia and the United States. Other luxury brands also reported slowdowns, but Burberry was facing the worst of it. In July 2018 the company made headlines for burning its unsold inventory, the start of one of Burberry’s most difficult periods. The fashion house tried to regain its place .....more

Handout supplement for product W38696.

A pub general manager (GM) at Stonegate Group (Stonegate), the largest pub company in the United Kingdom, was navigating severe personal and professional challenges related to mental health. Despite her career successes, she faced intense stress during a leadership program, leading to panic attacks and a subsequent breakdown. Her transition to a new role exacerbated her struggles, highlighting the pressures and mental health issues prevalent in the .....more

Vasenapoli revolutionized healthy eating with its millet-based delicacies crafted with the founder Chittem Sudheer’s mother’s expertise. Inspired by his travels and a passion for wellness, Sudheer embarked on a journey to create a sustainable and nutritious dining experience in Visakhapatnam, Andhra Pradesh, India. Vasenapoli emerged in 2016 as a beacon of innovation through meticulous recipe development and prototype testing, offering diverse millet .....more

Infra Travel Agency (ITA), a well-established player in Europe’s travel industry, faced declining revenues and sought to diversify into the electric vehicle sector to boost revenue and lead in reducing its carbon footprint. ITA aimed for a revenue increase of 20 per cent and required route optimization software to support this new vertical. To achieve this goal, ITA required advanced route optimization software and selected Tech Consulting Ltd. (TCL) .....more

Queenie Stone started her career as an asset manager for a large investment bank in New York City. Her manager tasked her with creating a new three-stock portfolio and investigating how changes in her inputs of expected returns, standard deviations, and correlations would impact her portfolio asset weights. The stocks included the Procter and & Gamble Company (PG), JP Morgan & Chase & Co. (JPM), and Advanced Micro Devices, Inc. (AMD). .....more