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| Muay Thai and Rajadamnern: Local Legend, Global Icon |
| 作者姓名：Krittinee Nuttavuthisit |
| 商品類型：Case (Field) | 商品編號：W47415 |
| 出版日期：2026/12/02 | 內容長度：12 頁 |
In 2021, Rajadamnern Stadium underwent a bold transformation. Under the leadership of Thainchai Pisitwuttinan, it modernized facilities, launched new event formats, and expanded digital outreach to elevate Muay Thai from a national treasure into a globally recognized sport. These moves attracted a new international audience and positioned Rajadamnern Stadium as a global stage for Muay Thai. However, these shifts also led to a marked change in the .....more
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| Muay Thai and Rajadamnern: Local Legend, Global Icon – Teaching Note |
| 作者姓名：Krittinee Nuttavuthisit |
| | 商品編號：W47416 |
| 出版日期：2026/12/02 | 內容長度：16 頁 |
Teaching note for product W47415.
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| Negotiating Pain and Agony - Teaching Note |
| 作者姓名：Manoranjan Dhal, Ishan Vats |
| | 商品編號：W47465 |
| 出版日期：2026/10/02 | 內容長度：16 頁 |
Teaching note for products W47464 and W49264.
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| Negotiating Pain and Agony - Student Spreadsheet |
| 作者姓名：Manoranjan Dhal, Ishan Vats |
| | 商品編號：W49302 |
| 出版日期：2026/10/02 | 內容長度：58 頁 |
Student spreadsheet for products W47464 and W49264.
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| Conscious Mitthaiwalla: Selling or Continuing the Journey of a Health-Food Brand in India – Teaching Note |
| 作者姓名：Vineeta Dwivedi, Anupama Gupta |
| | 商品編號：W47382 |
| 出版日期：2026/10/02 | 內容長度：11 頁 |
Teaching note for product W47381.
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| Lauritz Knudsen: Driving Change Through Internal Brand Transition - Teaching Note |
| 作者姓名：R.V. ShabbirHusain, Ruppal Walia Sharma, Jagdamba Prasad Joshi, Sabih Ahmed Kidwai |
| | 商品編號：W47355 |
| 出版日期：2026/10/02 | 內容長度：13 頁 |
Teaching note for product W47354.
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| Conscious Mitthaiwalla: Selling or Continuing the Journey of a Health-Food Brand in India |
| 作者姓名：Vineeta Dwivedi, Anupama Gupta |
| 商品類型：Case (Field) | 商品編號：W47381 |
| 出版日期：2026/10/02 | 內容長度：9 頁 |
Conscious Mitthaiwalla’s founder was a young Indian entrepreneur who had reimagined his diabetes diagnosis into a purpose-driven venture in India’s sweets market. The Mumbai-based start-up had innovatively combined ingredient experimentation with the founder’s personal brand to deliver diabetes-friendly Indian sweets. As a result, it had witnessed strong early growth, even securing a breakthrough retail partnership. However, in April 2024, as the .....more
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| Lauritz Knudsen: Driving Change Through Internal Brand Transition |
| 作者姓名：R.V. ShabbirHusain, Ruppal Walia Sharma, Sabih Ahmed Kidwai, Jagdamba Prasad Joshi |
| 商品類型：Case (Field) | 商品編號：W47354 |
| 出版日期：2026/10/02 | 內容長度：9 頁 |
Schneider Electric (SE) acquired Larsen and Toubro (L&T) Limited’s electrical and automation business in 2020, with rights to use the L&T Switchgear brand for five years. As this period closed, SE began transitioning the portfolio to Lauritz Knudsen Electrical and Automation (LK), launching the new brand in May 2024. The change was about more than just legal or marketing; it was a shift in identity in one of SE’s most critical markets. Employees .....more
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| CARtech: Implementing a Finance-First Integration Strategy |
| 作者姓名：Jizhang Huang, Steve Wu |
| 商品類型：Case (Field) | 商品編號：W49351 |
| 出版日期：2026/05/27 | 內容長度：12 頁 |
Cartech Technology Development Co. Ltd. (CARtech) was a fast-growing used car platform based in Qingdao, Shandong Province, China, that connected consumers, car dealerships, and financing partners through a data-driven marketplace. In spring 2023, Chief Financial Officer Mei Lin was navigating the complex post-merger integration of numerous independent “mom-and-pop” dealerships into the company’s corporate structure. Lin had introduced a finance-first .....more
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| CARtech: Implementing a Finance-First Integration Strategy - Teaching Note |
| 作者姓名：Jizhang Huang, Steve Wu |
| | 商品編號：W49352 |
| 出版日期：2026/05/27 | 內容長度：6 頁 |
Teaching note for product W49351.
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