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Danone: Leading Change by Rejigging Purpose? |
作者姓名:Tulsi Jayakumar, Surya Tahora |
商品類型:Case (Pub Mat) | 商品編號:W25287 |
出版日期:2021/10/22 | 內容長度:18 頁 |
In March 2021, faced with emphatic calls from a minority group of dissatisfied investors worried about Danone SA’s poor financial performance, Danone’s board of directors asked Emmanuel Faber, Danone’s chair and chief executive officer (CEO), to step down from his leadership position.<br><br>Danone had a long history of being a purpose-driven company, and Faber’s personal values mirrored the company’s values. Why did a historically purpose-driven .....more
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Ludesco Game Festival: Delivering “D’experiences Ludiques” on Social Media |
作者姓名:Caroline S.L. Tan |
商品類型:Case (Field) | 商品編號:W25436 |
出版日期:2021/09/24 | 內容長度:10 頁 |
Ludesco, an international festival of games and gaming experiences held in Switzerland, had enjoyed growth since its inception in 2010, leading to an impressive 10,000+ visitors during the tenth edition of the festival in 2019. The success of the festival was owing to the unique, fun, and unforgettable experiences in which visitors could immerse themselves throughout the festival weekend. However, misfortune struck in 2020, when the organizing committee .....more
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Concorde 2.0: Reinventing Supersonic Technology |
作者姓名:Yasser Rahrovani; Rohan Noronha; |
商品類型:Case (Field) | 商品編號:9B21M002 |
出版日期:2021/01/13 | 內容長度:20 頁 |
The Concorde, a British–French supersonic jet, captured the hearts and minds of aviators, business professionals, and celebrities around the world through its iconic design, superior features, and unique inflight experience. Despite its transcendent appeal, the jet became surrounded by controversy, catastrophe, an environmental movement, and changing consumer trends, all of which led to its grounding in 2003. In almost two decades, no aerospace program .....more
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Dancing with the Stars: Denitsa Ikonomova |
作者姓名:Robert Mackalski; Marc Ducusin;Jake Sinclair;Alana D'Amico; |
商品類型:Case (Field) | 商品編號:9B20A067 |
出版日期:2020/07/31 | 內容長度:11 頁 |
Denitsa Ikonomova is a champion professional dancer on Dancing with the Stars (France) who has become a desired social media influencer. She must now consider the business side of her profession and decide how to leverage her celebrity.
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Ippudo: Bringing Japan To Paris In a Bowl |
作者姓名:Caroline S.L. Tan; Yi Zhu; |
商品類型:Case (Field) | 商品編號:9B20A008 |
出版日期:2020/02/12 | 內容長度:12 頁 |
In early January 2016, the chief strategy officer and his team at Ippudo, an expanding ramen restaurant operation, were tasked to formulate both marketing and customer service management strategies for the company's first ramen shop in France, which was due to open in Paris in late 2016. Ippudo, a famous ramen brand in Japan, started its global expansion in 2008, when it successfully established its presence in New York City. When it entered the .....more
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General Electric and Suez: Deal or No Deal? |
作者姓名:Bertrand Guillotin |
商品類型:Case (Pub Mat) | 商品編號:9B19M035 |
出版日期:2019/10/05 | 內容長度:11 頁 |
On Wednesday, March 1, 2017, Jean-Louis Chaussade, the chief executive officer (CEO) of Suez SA (Suez), a French utility company that primarily operated in water and waste management, had to decide whether or not to acquire General Electric Water & Process Technologies. During the negotiations between Chaussade and the CEO of General Electric Company (GE), there had been many drastic changes, including the January 2017 inauguration of a US president .....more
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Orpea’s European-Based Nursing Facilities: Expanding to China (Simplified Chinese Version) |
作者姓名:Yan (Anthea) Zhang; Wenhong Zhang; Zhuo Chen; |
商品類型:Case (Field) | 商品編號:9B19MC038 |
出版日期:2019/09/26 | 內容長度:14 頁 |
Founded in 1989, Orpea Group (Orpea) was a French nursing care company that had successfully expanded into 10 European countries with a network of about 700 facilities. In early 2016, Orpea opened its first establishment in Asia in the Chinese city of Nanjing. Seeing an increased demand for elderly care in China, the Nanjing government encouraged the company. However, Orpea was facing several challenges, including cultural and legal differences between .....more
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General Electric and Suez: Deal or No Deal? (Simplified Chinese Version) |
作者姓名:Bertrand Guillotin; |
商品類型:Case (Pub Mat) | 商品編號:9B19MC035 |
出版日期:2019/09/24 | 內容長度:11 頁 |
On Wednesday, March 1, 2017, Jean-Louis Chaussade, the chief executive officer (CEO) of Suez SA (Suez), a French utility company that primarily operated in water and waste management, had to decide whether or not to acquire General Electric Water & Process Technologies. During the negotiations between Chaussade and the CEO of General Electric Company (GE), there had been many drastic changes, including the January 2017 inauguration of a US president .....more
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Carlos Ghosn: Hero or Villain? |
作者姓名:Andrea Santiago; Fernando Martin Roxas; |
商品類型:Case (Pub Mat) | 商品編號:9B19M092 |
出版日期:2019/08/26 | 內容長度:15 頁 |
In 2018, the acknowledged saviour of Nissan and the creator of the 19-year-old cross-shareholding Renault-Nissan alliance was accused by the Tokyo Prosecutors Office of understating his compensation and of using company resources for personal gain. The arrest of the former chairperson of Groupe Renault, Nissan Motor Co. Ltd., and Mitsubishi Motors brought to light weak governance practices at Nissan and challenged the state of the tripartite alliance. .....more
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Orpea’s European-Based Nursing Facilities: Expanding to China |
作者姓名:Yan (Anthea) Zhang; Wenhong Zhang; Zhuo Chen; |
商品類型:Case (Field) | 商品編號:9B19M038 |
出版日期:2019/05/17 | 內容長度:12 頁 |
Founded in 1989, Orpea Group (Orpea) was a French nursing care company that had successfully expanded into 10 European countries with a network of about 700 facilities. In early 2016, Orpea opened its first establishment in Asia in the Chinese city of Nanjing. Seeing an increased demand for elderly care in China, the Nanjing government encouraged the company. However, Orpea was facing several challenges, including cultural and legal differences between .....more
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