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Hurry Hard: The Entrepreneurial Business of Sport and Curling |
作者姓名:Daniel Clark |
商品類型:Case (Field) | 商品編號:W44371 |
出版日期:2025/05/20 | 內容長度:11 頁 |
David Granite is a young curler coming off his greatest success and is trying to figure out if and how he can leverage it. He reaches out to, and solicits advice from Brad Gushue, Canada’s all-time most successful curler—a six-time national champion and Olympic gold medallist. In this case we explore the world of curling as both a sport and a business, through the experienced eyes of Gushue, and Granite’s decision of whether to commit to a career .....more
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Taylor Swift: Decoding China’s Entertainment and Media Industry |
作者姓名:Ning Su, Claire Fang, Sofia Zhuang |
商品類型:Case (Pub Mat) | 商品編號:W43484 |
出版日期:2025/05/08 | 內容長度:14 頁 |
The Eras Tour, Taylor Swift’s sixth concert tour, set records in the global entertainment industry. Kicking off in Glendale, Arizona, on March 17, 2023, and concluding in Vancouver, British Columbia, on December 8, 2024, the tour covered an astonishing 149 shows across five continents. With projected earnings of a record-breaking US$2.165 billion by the end of 2024, this phenomenal success underscored Swift’s ability to connect with diverse audiences .....more
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Saudi Arabia: Transforming the Tourism Experience |
作者姓名:Aseel Alghamdi |
商品類型:Case (Pub Mat) | 商品編號:W39450 |
出版日期:2025/05/02 | 內容長度:15 頁 |
In May 2024, the global tourism industry was experiencing a significant recovery, with international tourism projected to surpass pre-pandemic levels. According to the World Tourism Organization, around 1.3 billion tourists visited foreign destinations in 2023, representing 88 per cent of pre-pandemic figures. Factors such as the resurgence of Chinese outbound tourism, improved air connectivity, and the recovery of Asian markets contributed to this .....more
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Red Bull Racing’s Leadership Struggles: The Christian Horner Scandal |
作者姓名:Gerard Seijts, Ann C. Frost, Kirk Kristofferson |
商品類型:Case (Pub Mat) | 商品編號:W44200 |
出版日期:2025/04/29 | 內容長度:12 頁 |
Red Bull Racing, a high-profile Formula 1 (F1) motorsport team, was gearing up for the beginning of the 2024 season. With increased viewership and scores of new fans due to the Netflix docuseries Drive to Survive, F1 was enjoying a surge in popularity. Red Bull Racing’s star driver was the favourite to win the upcoming season-opening race in Bahrain. But then the scandal hit: On February 5, 2024, news broke that Team Principal Christian Horner had .....more
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Modi Toys: Growing an Ethnic Brand in a Global Marketplace |
作者姓名:Grishma Shah, Adeniyi Olarewaju |
商品類型:Case (Field) | 商品編號:W42779 |
出版日期:2025/04/22 | 內容長度:10 頁 |
In late December 2023, Avani Sarkar, co-founder of Modi Toys, reflected on the brand’s five-year journey. Modi Toys, founded in 2017 by Sarkar and her brother Viral Modi, offered plush toys and books rooted in Hindu culture. Their first product, Baby Ganesh, sold out within three weeks, and the brand had since expanded to sell nearly 100,000 items across 50 states and 60 countries. However, despite Modi Toys’ significant spending on advertising, strong .....more
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The Walt Disney Co: Succession Planning Challenges |
作者姓名:Arpita Agnihotri, Saurabh Bhattacharya |
商品類型:Case (Pub Mat) | 商品編號:W41955 |
出版日期:2025/04/14 | 內容長度:16 頁 |
In October 2024, the Walt Disney Company (Disney) was trying to grow further in the streaming business while also combating declines in its TV assets and its revenue from the theme park division, which contributed the most to Disney’s profits. The board was also searching for a new chief executive officer (CEO), as Bob Iger’s contract was set to expire in 2026. Disney’s board appointed James Gorman, former Morgan Stanley CEO, as the company’s next .....more
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Ruma Devi and GVCS: Transforming Lives Through Women's Empowerment |
作者姓名:Ekta Sharma |
商品類型:Case (Field) | 商品編號:W43198 |
出版日期:2025/04/08 | 內容長度:7 頁 |
Ruma Devi, a woman from rural India, overcame personal tragedy and societal limitations to establish a thriving social enterprise empowering thousands of women artisans. After facing poverty, early marriage, and the loss of her child, she found strength in her traditional craft skills. Overcoming societal norms like the purdah system, she built a self-help group, empowering women artisans to break free from traditional roles and achieve financial .....more
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Mozaic Games: Finding a Pattern in the Maze |
作者姓名:Pretty Sharma, Kishore Gangwani, Kirti Sharma |
商品類型:Case (Field) | 商品編號:W41285 |
出版日期:2025/04/03 | 內容長度:6 頁 |
First-time entrepreneurs and husband-wife duo Phalgun Polepalli and Shwetha Badarinath faced dilemmas through their journey of launching a start-up to scaling it up within five years. The parent company they founded in Bengaluru, India, in 2018, DICE Toy Labs Pvt. Ltd., operated four different brands, which were created to adopt forward and backward integration, achieve growth, and secure brand visibility. In 2022, the company renamed its board game .....more
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Laemmle Theatres: The Arthouse Cinema Weighs Its Future |
作者姓名:Mehri Baloochi, Vern Glaser, Ross Melnick, Paul Moore, Deb Verhoeven |
商品類型:Case (Pub Mat) | 商品編號:W40538 |
出版日期:2025/03/14 | 內容長度:12 頁 |
In July 2019, the third-generation president of Laemmle Theatres faced critical decisions about the future of his family’s then 81-year-old art-house cinema chain in Los Angeles, California. The industry was undergoing significant changes due to the rise of streaming services, consolidation as major chains acquired smaller theatres, evolving studio business models, the emergence of premium theatre experiences, and, consequently, shifting consumer .....more
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Becoming an Entrepreneur: Swing It Again Studios and the NDB Loan |
作者姓名:Yohan Fernandes, Elie Chrysostome, Tanay Rajwal, Sarthak Vasal |
商品類型:Case (Gen Exp) | 商品編號:W42633 |
出版日期:2025/03/14 | 內容長度:12 頁 |
An account manager at the National Development Bank was tasked with evaluating a $400,000 loan application from Swing It Again Studios, an indoor golf simulation business located in Edmonton, Alberta. The proposal, submitted by the founder of the business, sought funding for advanced Golfman 4 simulators and facility enhancements to position the studio as a premium player in the market. While the business model demonstrated potential, uncertainties .....more
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