Sensible Life Products (B)

Charlene Zietsma; Brent McKnight

商品編號：9B07M058
出版日期：2007/04/10
再版日期：
商品來源：
商品主題：General Management/Strategy
商品類型：Supplement
涵蓋議題：First Mover Advantage;Intellectual Property Protection;Social Entrepreneurship;Valuation of Exit Strategies
難易度：4 - Undergraduate/MBA
內容長度：1 頁
地域：Canada
產業：Manufacturing
事件年度：2006

This supplement to Sensible Life Products (A), product #9B07M057, introduces a fifth opportunity in the form of a joint venture with a major product development firm. The deal involves Sensible Life Products cooperating in further developing the Benefect product into a consumer focused hand sanitizer product.

教學手冊：Sensible Life Products (A) and (B) - Teaching Note
補充材料：