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Tongwei: Specialization or Integration
作者姓名:Yi Liao, Huangen Chen, Zhilong Qin, Wen Huang, XIAOTIAN LI, Jing Chen
商品類型:Case (Field)商品編號:W39360
出版日期:2025/09/01內容長度:12 頁

Tongwei Co. Ltd., founded in 1995, initially focused on producing and selling aquaculture and livestock feed. In 2006, the company entered the photovoltaic (PV) new energy industry. Since then, it has consistently maintained leading production volumes in high-purity silicon and solar cell modules. Tongwei adopted a specialized, decentralized, and differentiated development model, concentrating on three key segments of the PV industry chain. In early .....more

Tongwei: Specialization or Integration - Teaching Note
作者姓名:Huangen Chen, Yi Liao, Zhilong Qin, Wen Huang, XIAOTIAN LI, Jing Chen
商品類型:Note商品編號:W39361
出版日期:2025/09/01內容長度:8 頁

Teaching note for product #W39360.

LVMH Blockchain Initiative: Fighting Counterfeits - Teaching Note
作者姓名:Wei Li, Jing Chen, Yi Liao, Hubert Pun, Xiaodi Bai
 商品編號:W44476
出版日期:2025/05/29內容長度:9 頁

Teaching note for product W44475.

LVMH Blockchain Initiative: Fighting Counterfeits
作者姓名:Wei Li, Jing Chen, Yi Liao, Hubert Pun, Xiaodi Bai
商品類型:Case (Pub Mat)商品編號:W44475
出版日期:2025/05/29內容長度:17 頁

LVMH Moet Hennessy Louis Vuitton SE (LVMH), formed in 1987 through the merger of Louis Vuitton and Moet Hennessy, established itself as a global leader in luxury goods. However, the proliferation of counterfeit products in both the primary and resale markets posed a significant threat to the brand’s integrity. These counterfeit goods undermined consumer trust and eroded the exclusivity that defined luxury brands. Blockchain technology, with its ability .....more

Iloof: Expanding from Online to Offline Channels - Teaching Note
作者姓名:Yi Liao; Jun Li; Jing Chen; Hubert Pun
商品類型:Note商品編號:8B20D014
出版日期:2020/10/07內容長度:8 頁

Teaching note for product 9B20D014.

Iloof: Expanding from Online to Offline Channels
作者姓名:Yi Liao; Jing Chen; Hubert Pun; Jun Li
商品類型:Case (Field)商品編號:9B20D014
出版日期:2020/10/07內容長度:10 頁

Iloof Technology Co. Ltd. was a Chinese start-up high-technology company at the forefront of the smart water bottle market, one of the newest sectors in the reusable water bottle industry. Smart bottles or cups, also known as interactive water bottles, were technologically advanced devices that had wireless communication capabilities to connect with electronic devices, such as smart phones. They also helped record and optimize the user’s water intake .....more