On January 16, 2023, Cognizant Technology Solutions Corporation (Cognizant) appointed a new chief executive officer who was a former president of a key competitor. The US-based major multinational information technology company, with 70 per cent of its workforce in India, provided global consulting, technology, and outsourcing services with a focus on digital transformation across various industries. At the time, Cognizant was experiencing a high .....more

Teaching note for product W39493.

In May 2024, South Korea’s Samsung Electronics Company Ltd. (SEC) faced its first-ever strike in its 55-year history, as the National Samsung Electronics Union called for a one-day work stoppage on June 7, 2024, to demand better pay. The strike targeted SEC’s semiconductor division, which produced critical components like memory chips, universal serial bus drives, and camera sensors. This division, once a leader in global semiconductor revenues, had .....more

Teaching note for product W38692.

On December 27, 2023, major daily newspapers in India reported that two information technology (IT) giants, Infosys Limited (Infosys) and Wipro Limited (Wipro), had accused their competitor Cognizant Technology Solutions Corporation (Cognizant) of “unethical” employee poaching. Although it was not unusual for employees to transition between companies in the IT sector, in 2023 Cognizant had hired more than 20 senior employees from its competitors. .....more

Teaching note for product W36933.

Fibroheal Woundcare Pvt. Ltd. (Fibroheal) was the first company in India in the medical device sector to utilize the biomedical properties of silk. Launched in 2017, it focused on providing effective wound care to patients in a cost-effective manner. Fibroheal’s unique value proposition lay in its sustainable approach, ensuring balance across social, economic, and environmental dimensions. Results showed that Fibrocare's products could reduce .....more

Teaching note for product W31629.