Teaching note for product W49265.

In 2026, Stephanie Pope, president of Boeing Commercial Airplanes—a division of the Boeing Company (Boeing)—led the company at the most challenging time in its history. In 1997, Boeing had merged with McDonnell Douglas Corporation to take advantage of business model synergies amid a downturn in military and commercial aviation spending. A series of in-air disasters along with multiple groundings over the past 15 years had shaken confidence in the .....more

In 2020, Chang Kuo-Wei (commonly known as K.W.) launched STARLUX Airlines Co. Ltd. in Taipei, Taiwan after a family business dispute with his three half-brothers, following the death of their father. STARLUX Airlines Co. Ltd. became a highly successful international airline in just six years, competing against EVA Airways Corp., which was owned by his own family’s business Evergreen Group, a global shipping and hospitality conglomerate. K.W., who .....more

Teaching note for product W49327.

Kate Harrington, an employee at the City of Grandperth’s Parks and Recreation Department, a core municipal service area, is a victim of workplace sexual and physical harassment by her co-workers. Harrington sought protection from her local union and filed complaints with her employer and the government. However, as the union leaders were also employees of Grandperth, they had a close relationship with the harassers. Those same leaders saw their responsibility .....more

Teaching note for product W48154.

Supplemental product to support product W34857.

Fresh Prep was a Canadian start-up in the meal kit industry. Based in Vancouver, British Columbia, its three young founders, entrepreneurs Becky Brauer, Husein Rahemtulla, and Dhruv Sood, had tremendous success growing their business to CA$38 million a year in annual sales in just five years. To cap this success, they just closed a $16.7 million funding round with a private equity firm. The critical question they faced was, What should they do with .....more

Teaching note for product W45781.

David Granite is a young curler coming off his greatest success and is trying to figure out if and how he can leverage it. He reaches out to, and solicits advice from Brad Gushue, Canada’s all-time most successful curler—a six-time national champion and Olympic gold medallist. In this case we explore the world of curling as both a sport and a business, through the experienced eyes of Gushue, and Granite’s decision of whether to commit to a career .....more