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Favarr.com: Launching an Online Platform

Sumeet Gupta, Tanu Bansal

商品編號:W29886
出版日期:2023/02/23
再版日期:
商品來源:
商品主題:Entrepreneurship; Information Systems
商品類型:Case (Field)
涵蓋議題:e-commerce;online entrepreneurship;platforms;gig economy;start-up’s deliberations when launching;launching an online platform;subsiding;onboarding strategies
難易度:5 - MBA/Postgraduate
內容長度:8 頁
地域:India; United States
產業:Information; Media & Telecommunications
事件年度:2022

Favarr.com was the brainchild of two Master of Business Administration graduates from Harvard Business School who were looking forward to their start-up dream. They aim was to solve a problem of cross-border delivery of items through an aggregator model, where travellers would sell spare space in their luggage to carry and deliver goods. The platform was in beta testing mode and available by invitation only. The founders were deliberating on various issues and challenges as they launched their online platform, and the possible available solutions to resolve them.

教學手冊:Favarr.com: Launching an Online Platform - Teaching Note
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