Stone Rock Golf & Country Club: Wedding Bells?
商品編號：9B20B017
出版日期：2020/09/01
再版日期：2020/11/11
商品來源：
商品主題：Accounting; Entrepreneurship
商品類型：Case (Field)
涵蓋議題：capital budgeting;financial analysis;net present value analysis
難易度：4 - Undergraduate/MBA
內容長度：10 頁
地域：Canada
產業：Arts; Entertainment; Sports and Recreation;
事件年度：2016
In 2016, the general manager of Stone Rock Golf & Country Club (SRGCC) in Ainslie, Ontario, was considering an opportunity to grow the club’s weddings and special events business. SRGCC, a popular 18-hole golf course in a small town, was owned and operated by four local families, who ran the business according to their family values and their sense of loyalty and pride in their community. Since the golf industry had recently experienced a significant decline, the manager believed that increased investment in the weddings and special events business would help to strengthen and diversify SRGCC’s revenues. He was considering three different options, from modest to quite substantial: (1) focus on the immediate capital need of renovating the outdated maintenance facility; (2) make a large investment that included adding a new space for weddings and special events, expanded parking, and a new maintenance facility; or (3) do nothing and maintain the status quo. To complete the entire renovation, the club would require an investment of close to $1 million as well as approval from the four families. How could he build a case to increase SRGCC’s revenues and convince both his banker and the board of directors to accept his choice?
教學手冊：8B20B017;
補充材料：