CropIn Technology Solutions: Farm Management through Digitization
商品編號：9B18E018
出版日期：2018/12/14
再版日期：
商品來源：
商品主題：International Business; Information Systems
商品類型：Case (Field)
涵蓋議題：smart farming, digitization, analytics, Internet of Things
難易度：5 - MBA/Postgraduate
內容長度：12 頁
地域：India
產業：Agriculture; Forestry; Fishing and Hunting
事件年度：2015
CropIn Technology Solutions (CropIn) of Bangalore, India, provided agricultural solutions to business-to-business clients that required a “smart” approach in solving issues related to farm productivity. In July 2015, the chief operating officer (COO) of CropIn, was approached by the chief executive officer of one of the world's foremost seed companies. He presented the COO with an ongoing problem faced by his firm: the seed rejection rate had drastically increased in the past decade, reaching 18 per cent in 2015, up from four per cent in 2006. CropIn was asked to devise a “smart” solution for addressing the issue, for which CropIn would have to customize its product portfolio according to the problem.
教學手冊：CropIn Technology Solutions: Farm Management through Digitization - Teaching Note
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