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A & S Software: Evolving Business Models

Nittala Sreenivasa S. Sharma; Sangeeta Shah Bharadwaj

商品編號:9B14E026
出版日期:2015/03/02
再版日期:
商品來源:
商品主題:International Business; Information Systems
商品類型:Case (Field)
涵蓋議題:Software business model;service;product strategy;democratization;India
難易度:5 - MBA/Postgraduate
內容長度:12 頁
地域:India
產業:Professional; Scientific; and Technical Services
事件年度:2013

The director of A & S Software Group was recalling his entrepreneurial journey. It was in August 2013, and over the past 16 years he had seen the evolution of the company’s flagship product — enterprise resource planning software for educational institutes — and a variety of business models associated with it. While the product strategy evolved through various stages, he had conceptualized Blue Print software as a tool to enable the rapid development of software applications. As he aspired to take his business to the next level, he was searching for answers to the following questions: What are the possible options for improving the flagship product in the coming years? Could it be offered as a service? Does it make sense to take Blue Print software to the market?

教學手冊:A & S Software: Evolving Business Models - Teaching Note
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