您選擇的商品

L’Oreal S.A.: Rolling Out the Global Diversity Strategy

Cara C. Maurer; Ken Mark

商品編號:9B10C026
出版日期:2010/01/11
再版日期:2011/07/11
商品來源:
商品主題:International Business; Organizational Behaviour/Leadership; Communications
商品類型:Case (Field)
涵蓋議題:Human Behaviour;Communications;Cosmetics;France
難易度:4 - Undergraduate/MBA
內容長度:14 頁
地域:France
產業:Manufacturing
事件年度:2007

L’Oreal S.A. is in the process of implementing a global diversity strategy. The firm's Europe diversity director is working with various country units to roll out the strategy. The director faces obstacles such as cultural differences between countries and, generally, low awareness of the benefits a diversity strategy can bring.

教學手冊:L’Oreal S.A.: Rolling Out the Global Diversity Strategy - Teaching Note
補充材料: