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Huxley Maquiladora

Paul W. Beamish; Jae C. Jung; Joyce Miller

商品編號:9B02M033
出版日期:2002/11/29
再版日期:2011/06/28
商品來源:
商品主題:General Management/Strategy; International Business
商品類型:Case (Gen Exp)
涵蓋議題:Corporate Strategy;Plant Location;Third World;Subsidiaries
難易度:4 - Undergraduate/MBA
內容長度:14 頁
地域:Mexico; USA
產業:Manufacturing
事件年度:2002

A senior manager in a U.S. manufacturing firm must make a recommendation about whether 57 labour intensive jobs should be moved from the existing California plant to a new facility in a Mexican maquiladora. If the Mexican opportunity is pursued, decisions are also required regarding the entry mode (subcontracting, shelter operator or wholly-owned subsidiary) and location (border or interior).

教學手冊:Huxley Macquiladora - Teaching Note
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