Mr. Jax Fashion Inc.

J. Michael Geringer; C. Patrick Woodcock

商品編號：9A89M008
出版日期：1989/01/01
再版日期：2000/04/18
商品來源：
商品主題：General Management/Strategy; International Business
商品類型：Case (Field)
涵蓋議題：Strategic Balance;Diversification;Corporate Strategy
難易度：4 - Undergraduate/MBA
內容長度：20 頁
地域：Canada
產業：Manufacturing
事件年度：1989

The president of Mr. Jax is faced with a strategy and resource related decision. The company has pursued a product diversification strategy during the past several years, but the Free Trade environment would best suit a strategy of expansion into the U.S. market. Unfortunately, limited resources require the president to make some choices regarding a future strategy for Mr. Jax.

教學手冊：Mr. Jax Fashion Inc. - Teaching Note
補充材料：