Nestle's Nescafe Partners' Blend: The Fairtrade Decision (B)

Niraj Dawar; Jordan Mitchell

商品編號：9B06A021
出版日期：2006/07/27
再版日期：2009/09/14
商品來源：
商品主題：International Business; Marketing
商品類型：Supplement
涵蓋議題：Product Strategy;New Products;Corporate Responsibility;Brand Management
難易度：4 - Undergraduate/MBA
內容長度：2 頁
地域：Switzerland; United Kingdom
產業：Manufacturing
事件年度：2005

This supplement to product # 9B06A020, Nestle's Nescafe Partners' Blend: The Fairtrade Decision (A) outlines the company's decision.

教學手冊：Nestle's Nescafe Partners' Blend: The Fairtrade Decision (A) and (B) - Teaching Note
補充材料：