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InsideIIM: Building and Extending a Brand
作者姓名:Arijit Goswami, Jatin Pandey
商品類型:Case (Field)商品編號:W41533
出版日期:2025/03/14內容長度:12 頁

Ankit Doshi, founder and chief executive officer of InsideIIM, hoped to expand the InsideIIM brand beyond its established presence in the Indian master of business administration landscape. Initially catering to students aspiring to pursue an masters of business administration degree at one of the prestigious institutions belonging to the Indian Institutes of Management, InsideIIM had grown into a trusted resource for career guidance and entrance .....more

ThinkZone 2.0: How to Develop Capabilities to Scale EdTech in Rural India?
作者姓名:Arman Sadreddin, Suchit Ahuja, Abby Golub
商品類型:Case (Field)商品編號:W42197
出版日期:2025/02/25內容長度:10 頁

<p style = "color:rgb(197,183,131);"> <strong> AWARD WINNER - 2024 John Molson Business Ownership Case Writing Competition </strong> </p><br> In 2015, Binayak Acharya founded an EdTech start-up called ThinkZone. Its mission was to improve students’ learning outcomes in low-resource settings by implementing high-quality education programs. When the COVID-19 pandemic happened, ThinkZone decided to leverage readily .....more

The Sequencing Conundrum: Optimizing Assignment Grading - Part A and Part B
作者姓名:Jitendra R. Sharma
商品類型:商品編號:W39464
出版日期:2025/01/22內容長度:5 頁

Two expert woodworkers at Craft Wood Furniture, a mid-sized production house that employs approximately 50 people, work on the company’s furniture products in the finishing stages of the production cycles: sanding, primer polishing, and applying final coats of paint. Their expertise is critical to ensure that each furniture item meets the company’s high standards of durability and aesthetics. However, each furniture item differed in terms of size, .....more

The Sequencing Conundrum: Optimizing Assignment Grading - Part A and Part B (B)
作者姓名:Jitendra R. Sharma
商品類型:商品編號:W39466
出版日期:2025/01/22內容長度:3 頁

Exercise Part B for product W39464.

Technical University of Brunswick and the Rise of Fascism (A)
作者姓名:Klaus Meyer
商品類型:Case (Pub Mat)商品編號:W41851
出版日期:2025/01/15內容長度:11 頁

As head of the Technical University (TU) of Brunswick, Professor Schmitz faced demands from the Ministry of Education to accept the appointment of Nazi leader Adolf Hitler as professor at the university. The proposal had exclusively political objectives, specifically to fulfill a legal precondition for Hitler to be able to stand in the forthcoming presidential elections of the country. The professors of the university were appalled by the proposal .....more

Technical University of Brunswick and the Rise of Fascism (B)
作者姓名:Klaus Meyer
商品類型:Supplement商品編號:W41853
出版日期:2025/01/15內容長度:3 頁

Supplement for product W41851.

Strategic Human Resource Leadership Development Journey: Leadership Development in a Phygital Context
作者姓名:Snehal Shah, Sumita Datta, Rachna Wadhwa
商品類型:Case (Field)商品編號:W34102
出版日期:2024/12/02內容長度:13 頁

In March 2023, the founders of the Strategic Human Resource Leadership Journey were reviewing the program’s great success across India since its launch in 2004. The initiative was intended to develop and prepare India’s HR leaders for the future. With a strategic business focus, it instilled enduring personal and professional transformations in the program’s participants. However, the outbreak of the COVID-19 pandemic in 2020 induced unprecedented .....more

The Young Studio: Learning the Language of Marketing
作者姓名:Alexander Miller, Jash Kalyani
商品類型:Case (Field)商品編號:W40238
出版日期:2024/11/19內容長度:13 頁

The Young Studio Expression Arts (TYS) was a tutoring business based in Dubai, United Arab Emirates. Founded in 2020 by a former school teacher, TYS had a number of service offerings and worked with a variety of markets. It never turned down a potential sale. However, after two years of business, its owner found herself struggling to expand in the market with limited resources. A business consultation identified a key issue: that the business did .....more

Street Business School: Social Entrepreneurship for Women Living in Poverty
作者姓名:Rebecca Namatovu, Thilde Langevang
商品類型:Case (Field)商品編號:W34902
出版日期:2024/11/04內容長度:13 頁

Street Business School (SBS) employed an innovative social-franchise model aimed at providing entrepreneurship training to one million impoverished women worldwide. Originating as BeadforLife, a non-profit organization that connected women in Uganda who produced recycled paper jewellery with international markets, SBS developed a tailored entrepreneurship program while working with small groups of bead producers. With aspirations to expand globally .....more

Merafuture: Building an Ed-Tech Start-Up in Pakistan
作者姓名:Zunaira Saqib, Madiha Gohar, Ayesha Abrar
商品類型:Case (Field)商品編號:W34302
出版日期:2024/11/01內容長度:11 頁

Maria took a final glance at the company accounts, then closed her laptop. On New Year’s Eve of 2022, she had mixed emotions reflecting on the journey of the past two years. In just fifteen days, it would be Merafuture's two year anniversary as a registered company. 2020 and 2021 were anything but normal for the world, and it was no different for Merafuture. In August 2021, after struggling for the first year and a half, the company began to show .....more

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