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Suzlon Energy Ltd.
作者姓名:Srinivas Sridharan; Ramasastry Chandrasekhar
商品類型:Case (Field)商品編號:9B09M037
出版日期:2009/06/26內容長度:17 頁

An Indian wind energy company with global ambitions of being among the top three in its business worldwide, Suzlon Energy Ltd. (Suzlon) manufactures and markets turbines, which harness wind to product electricity. Several of its customers are going global and increasingly expect global service (including pricing) consistent across geographies. Suzlon could consider the rapidly increasing business practice of global account management (GAM) to meet .....more

From Subsistence to Sustainable: A Bottom Up Perspective on the Role of Business in Poverty Alleviation
作者姓名:Madhubalan Viswanathan; Srinivas Sridharan
商品類型:Article商品編號:9B09TB09
出版日期:2009/01/03內容長度:13 頁

The efficacy - and appropriateness - of monetizing the poor may be questionable for some. Reality and research, however, suggest that enabling the poor to make the economic and psychic step up from merely subsisting has transformative benefits. These authors have conducted extensive research on how helping the poor make the move up ought to be done and how the benefits of such a move underpin change that lasts.

Air Deccan (B): From Creating Change to Changing Creatively
作者姓名:Srinivas Sridharan; Ramasastry Chandrasekhar
商品類型:Supplement商品編號:9B07A015
出版日期:2007/09/10內容長度:10 頁

Supplement to Air Deccan (A): Changing the Face of Indian Aviation, product #9B07A001. By November 2005 Air Deccan, India's first low cost airline, had been in business for two years. During this time, the airline had grown rapidly, adding both planes and passengers at breakneck speed. Using low fares as its central strength, it had caused huge, unconventional changes in the Indian domestic airline industry. Not satisfied, however, the founder .....more

Air Deccan (A): Changing the Face of Indian Aviation
作者姓名:Srinivas Sridharan; Ramasastry Chandrasekhar
商品類型:Case (Field)商品編號:9B07A001
出版日期:2006/12/12內容長度:10 頁

The founder and chief executive officer of Air Deccan, India's first low-cost airline, ponders the imminent launch of the airline. His mind goes back to his passion and vision of empowering every Indian to fly, a bold dream in a country of one billion people who travelled predominantly by buses and trains. Would Air Deccan fly?

Marico Industries Ltd. Central Sales Organization
作者姓名:Srinivas Sridharan; Ramasastry Chandrasekhar
商品類型:Case (Field)商品編號:9B06A010
出版日期:2006/03/01內容長度:11 頁

The general manager, sales, of Marico Industries Ltd. India, is thinking about the future of the company's central sales organization (CSO). The central sales organization has been around for five years and has met all its original objectives. However, with a rapidly changing industry, the very success of CSO is making it seem less relevant for the future. The general manager must decide if this is true or if CSO could transform itself to cater .....more