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Robertet: The Thucydides Trap in the Flavour and Fragrance Industry
作者姓名:Phillippe Chereau, Pierre-Xavier Meschi
商品類型:Case (Field)商品編號:W39485
出版日期:2024/12/20內容長度:15 頁

<div style="font-size: 0.95em; line-height: 1.4;"><p align="justify">Robertet Group was established in 1850 and headquartered in Grasse, France, the world’s perfume capital, specializing in crafting premium natural ingredients for flavours and fragrances. By early 2022, Robertet Group was facing a unique strategic and survival threat from intensifying competition between the industry’s leading Swiss company, Givaudan, .....more

Robertet: The Thucydides Trap in the Flavour and Fragrance Industry - Teaching Note
作者姓名:Phillippe Chereau, Pierre-Xavier Meschi
 商品編號:W39486
出版日期:2024/12/20內容長度:16 頁

Teaching note for product W39485.

The Tire Maharajahs: Competing with Chinese Exporters and Tire Multinationals for Industry Leadership in India - PowerPoint Presentation
作者姓名:Bohas Alexandre; Pierre-Xavier Meschi
商品類型:Supplement商品編號:5B20M123
出版日期:2020/06/25內容長度:992 頁

Additional Supplement to accompany product 8B20M123.

The Tire Maharajahs: Competing with Chinese Exporters and Tire Multinationals for Industry Leadership in India - Teaching Note
作者姓名:Bohas Alexandre; Pierre-Xavier Meschi
商品類型:商品編號:8B20M123
出版日期:2020/06/25內容長度:12 頁

Teaching note for product 9B20M123

The Tire Maharajahs: Competing with Chinese Exporters and Tire Multinationals for Industry Leadership in India
作者姓名:Bohas Alexandre; Pierre-Xavier Meschi
商品類型:Case (Field)商品編號:9B20M123
出版日期:2020/06/25內容長度:20 頁

Over a 10-year period, from 2008 to 2018, Indian tire production increased from 80 to 180 million units. Indian tire companies were thriving and investing heavily abroad. Four Indian tire companies were among the top 30 tire makers in the world. Although India was expected to experience high or hyper-growth in tire manufacturing, growth at such a fast pace brought uncertainties and risks. In addition to competition from low-cost tires imported to .....more

A Terroir Olive Oil Mill Against Agri-Food Multinationals - Teaching Note
作者姓名:Franck Brulhart; Philippe Chereau; Pierre-Xavier Meschi
商品類型:商品編號:8B16M030
出版日期:2016/03/03內容長度:14 頁

Teaching note for product 9B16M030.

A Terroir Olive Oil Mill Against Agri-Food Multinationals
作者姓名:Franck Brulhart; Philippe Chereau; Pierre-Xavier Meschi;
商品類型:Case (Field)商品編號:9B16M030
出版日期:2016/03/03內容長度:17 頁

The chief executive officer of Les Moulins de la Brague (LMB), a seven-generation French olive oil miller, was worried about the future of the business. LMB was trying to find a profitable niche in a market that was filled with multinational companies, whose products came in a variety of quality and price ranges, and filled the shelves of French grocery stores. Although LMB had achieved critical acclaim for its blended olive oils made with spices .....more

A Terroir Olive Oil Mill Against Agri-Food Multinationals - Power Point Presentation
作者姓名:Franck Brulhart; Philippe Chereau; Pierre-Xavier Meschi
商品類型:商品編號:5B16M030
出版日期:2016/03/03內容長度:643 頁

Power point presentation for product 8B16M030.

Lenovo: A Chinese Dragon in a Global Village
作者姓名:Pascal Vidal; Pierre-Xavier Meschi
商品類型:Case (Field)商品編號:9B13M029
出版日期:2013/03/27內容長度:16 頁

The fast rise of Lenovo among its competitors in the computer industry raised a series of questions regarding the sustainability of its competitive position, as well as the choices it had made in its efforts toward globalization. First, how could Lenovo establish and sustain a leadership role in an industry where competitive positions were increasingly unstable? Next, how could the Chinese firm build a solid competitive position in an industry characterized .....more

Lenovo: A Chinese Dragon in a Global Village - Teaching Note
作者姓名:Pascal Vidal; Pierre-Xavier Meschi
商品類型:商品編號:8B13M029
出版日期:2013/03/27內容長度:13 頁

Teaching note for product 9B13M029

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