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Chateau des Charmes: Uncorking Brunch
作者姓名:Julie Gosse, Danielle Brennan
商品類型:Case (Field)商品編號:W42297
出版日期:2025/01/23內容長度:11 頁

In February 2024, Chateau des Charmes, a winery in Niagara-on-the-Lake, was planning the introduction of a new product offering. Beautiful Brunch would be a breakfast-themed wine and food pairing that would be offered earlier in the day. Director of hospitality, Martin Lindqvist, was aiming to generate CA$45,000 in sales from Beautiful Brunch in its first three months and needed to create a comprehensive marketing plan, including decisions on price, .....more

Chateau des Charmes: Uncorking Brunch - Teaching Note
作者姓名:Julie Gosse, Danielle Brennan
商品類型:商品編號:W42298
出版日期:2025/01/23內容長度:15 頁

Teaching note for product W42297.

Chateau Lafayette: Food for Thought - Teaching Note
作者姓名:Julie Gosse, Danielle Brennan
 商品編號:W39373
出版日期:2024/09/17內容長度:13 頁

Teaching note for product W39372.

Chateau Lafayette: Food for Thought
作者姓名:Julie Gosse, Danielle Brennan
商品類型:Case (Field)商品編號:W39372
出版日期:2024/09/17內容長度:10 頁

In December 2023, Ryan Mitchell, account manager at Prosperity Bank, was reviewing a request for an $80,000 long-term loan for the Chateau Lafayette (“The Laff”), the oldest tavern in Ottawa, Ontario. Jill Scott, president and CEO of The Laff, was seeking the funds to finance three investments that she believed would help the tavern increase its revenue from food sales during lunch hour: a kitchen update, a patio renovation, and point-of-sale (POS) .....more