In October 2023, Battery Smart, a fast-growing Indian battery-swapping company for electric vehicles (EVs), faced two strategic decisions that could reshape its future. The chief executive officer was considering backward integration through battery manufacturing to reduce supplier dependency amid rising competition across the EV value chain. At the same time, investors were pressing the company to pursue forward integration by entering the ride-sharing .....more

Teaching note for product W44856.

Spreadsheet to accompany Teaching Note W44862.

In 2022, the chief executive officer of Sid’s Farm, a dairy-farming business in Hyderabad, India, had to make a key decision regarding the expansion of his business. The company provided natural and unadulterated dairy products, produced using sustainable farming practices, using a direct-to-consumer (D2C) model and had earned a good reputation and won awards for both its positive impact on the farming ecosystem and its commitment to ethical and environmentally .....more

Teaching note for product W39370.

In June 2021, Mumbai-based WhatKnot Wedding Photography faced a critical decision between pursuing high-value celebrity weddings or maintaining their focus on mid-size clients. A potential celebrity wedding contract posed a significant opportunity for both revenue and exposure. However, this venture required extensive senior management involvement, redirection of resources, and potential strain on existing client relationships. The company’s co-founders .....more

Teaching note for product W36379.

Bengaluru Airport began an expansion project worth US$2 billion in 2018, but by mid-2020 COVID-19 had severely impacted the aviation industry and reduced passenger volume at the airport by half. Although the airport’s leadership team had detected the crisis early and taken swift action, with no cure for the virus in sight business continuity and staff safety were in jeopardy. The next board meeting was in August 2020, less than seven weeks away, and .....more

Teaching note for product W25429.

Presentation to accompany product W25430.