Ruma Devi, a woman from rural India, overcame personal tragedy and societal limitations to establish a thriving social enterprise empowering thousands of women artisans. After facing poverty, early marriage, and the loss of her child, she found strength in her traditional craft skills. Overcoming societal norms like the purdah system, she built a self-help group, empowering women artisans to break free from traditional roles and achieve financial .....more

Teaching note for product W43198.

<p style="color: rgb(197, 183, 131);"><strong> FINALIST - 2024 Fox International Case Writing Competition</strong></p><br/>In April 2024, ZenOnco, known for its successful integrative oncology platform in Mumbai, Delhi, and Bangalore, launched a new cancer hospital in Varanasi, India, led by its chief executive officer (CEO) and her co-founder. This expansion brought ZenOnco into the realm of medical treatment .....more

Teaching note for product W41861.

In October 2021, the founder and chief executive officer of Microsign Products Ltd. in Bhavnagar, Gujarat, India, was planning to expand the company, but wanted to ensure consistency for employees with disabilities. The company was planning to increase its list of products and expand its market by partnering with foreign companies. Despite his expansion plans, the founder wanted to continue his company’s mission to “Able the disabled.” He had been .....more

Teaching note for product W34733.