Teaching note for product 9B20M020.

In July 2018, the owner and president of Yates Control Systems was contemplating her company’s future. The company was an engineering firm located in Hamilton, Ontario and catering to the region of Southwestern Ontario. The company’s net income had declined over the past year and the owner was considering several strategic options: maintaining company operations (status quo), hiring a second salesperson, expanding into parking system controls, purchasing .....more

In early April 2017, the newly-appointed business account manager at the Confederation Bank of Canada's branch in London, Ontario, was reviewing a long-term loan request for CA$1,500,000. The president of Yates Control Systems (YCS), an engineering company focused on providing automation solutions for manufacturing companies, had requested the loan to fund the purchase of a new facility for her company as part of a strategic expansion plan. YCS’s .....more

An entrepreneur is reviewing her business plan for a proposed new venture that would provide billing services to emergency room physicians in a hospital setting. She has to make a final recommendation regarding the feasibility of the plan. The entrepreneur must ensure that her financial analysis provides a realistic projection of the revenue and profit. She also wants to consider all the pertinent factors that could potentially affect the viability .....more

Teaching note for product 9B14N008.

Teaching note for product 9B13A006.

In 2012, a young entrepreneur is preparing the marketing portion of a business plan to launch a board games cafe, and he needs to complete the plan within a week so that he can review it with his business partner. The marketing plan must include a recommendation for a target market and detail plans for promotion, pricing and product offering. The partners have budgeted $6,000 for promotion to gain exposure and bring customers into the cafe.

In 2011, a fourth-year science student at The University of Western Ontario must provide the manager of Infection and Prevention Control her recommendations to improve staff compliance with the hand hygiene requirements of the medical and support staff at London Health Sciences Centre and the Ministry of Health and Long-Term Care. The Province of Ontario’s Ministry of Health and Long-Term Care had implemented an initiative called Just Clean Your Hands .....more

Teaching note for product 9B12C022.

Teaching note for product 9B11D008.