UPM’s -30 by 30: Tracing Its Scope 3 Reduction Journey
商品編號：W47722
出版日期：2026/03/18
再版日期：
商品來源：
商品主題：Marketing; Strategy
商品類型：Case (Field)
涵蓋議題：sustainability;stakeholder management;scope 3 emissions;diffusion of innovation;green supply chain;UPM;SDG 12;SDG 13;climate action
難易度：4 - Undergraduate/MBA
內容長度：16 頁
地域：Finland
產業：Manufacturing
事件年度：2024
UPM-Kymmene Corporation (UPM), headquartered in Helsinki, Finland, established the -30 by 30 program, which targeted a 30 per cent reduction in scope 3 emissions by 2030. In December 2024, Kimmo Stahlberg, director of supplier quality and sustainability, was conscious that the halfway mark to 2030 had passed. While UMP’s six business areas (BAs) had embraced its scopes 1 and 2 emissions-reduction programs, motivating them to commit to the -30 by 30 program was more complex. The BAs needed to achieve consistency across suppliers and proactively take operational ownership to enable UPM’s team to concentrate on supporting a more strategic future-fit framework. Stahlberg considered how UPM could further motivate stakeholders, build momentum, and achieve program goals.
教學手冊：UPM’s -30 by 30: Tracing Its Scope 3 Reduction Journey – Teaching Note
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