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thyssenkrupp Steel: Forging a Greener Future

Marius Veigel, Dominik K. Kanbach

商品編號:W44731
出版日期:2025/06/20
再版日期:
商品來源:
商品主題:Strategy; Sustainability
商品類型:Case (Field)
涵蓋議題:Business Strategy;Sustainability
難易度:4 - Undergraduate/MBA
內容長度:12 頁
地域:Germany
產業:Manufacturing
事件年度:2025

Faced with being one of the largest industrial emitters of CO2 in Germany, thyssenkrupp Steel Europe AG launched the tkH2Steel project. The project was a €3 billion initiative to replace traditional coal-based blast furnaces with hydrogen-based direct reduction technology. The goal of the project was to significantly reduce emissions while spearheading the ramp-up of the hydrogen economy and green steel production. However, this transformation was taking place in a highly volatile environment. Shaped by high levels of uncertainty, the company needed to consider a broad range of influencing factors with each one being a potential dealbreaker for the tkH2Steel project.

教學手冊:thyssenkrupp Steel: Forging a Greener Future - Teaching Note
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