Zibusiso Mkhwanazi: A Serial Entrepreneur at a Crossroad
商品編號：W36213
出版日期：2024/11/03
再版日期：
商品來源：
商品主題：Entrepreneurship; Organizational Behaviour/Leadership
商品類型：Case (Field)
涵蓋議題：computing, media, communication
難易度：5 - MBA/Postgraduate
內容長度：9 頁
地域：South Africa
產業：Information; Media & Telecommunications
事件年度：2022
Zibusiso Mkhwanazi, chief executive officer of Avatar South Africa, looked out of his office window in Johannesburg. Mkhwanazi was contemplating whether he should stay at Avatar or move on to new things. This question was triggered by a media briefing that South Africa’s Minister of Health had just given in which he outlined the rollout for the COVID-19 vaccine. Avatar had been directly involved with the communication strategies the president of South Africa and the Ministry of Health used to reach the majority of the population in a country in which access to the internet was not equal. The work had been innovative, challenging, and a matter of life and death. Mkhwanazi had enjoyed and thrived on the work, and felt it had been the outstanding achievement of his career. Mkhwanazi had never stayed in a job when the job had stopped challenging him. He started his career when computer technology was disrupting the way organizations worked and communicated. Initially, he was motivated by money. However, he had achieved his goals and now had different motivations. At Avatar, he had helped develop a culture through faith-driven leadership, but Avatar no longer gave him the joy and fulfilment of working on the cutting edge of technology. His dilemma was whether he should stay at Avatar with the people he had come to love and care about, or leave to find something that would satisfy his passion for innovative and creative work.
教學手冊：Zibusiso Mkhwanazi: A Serial Entrepreneur at a Crossroads - Teaching Note
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