IBM Newco: A High-Stakes Spinoff Amid a Battle of the Tech Titans
商品編號：W33970
出版日期：2023/05/09
再版日期：
商品來源：
商品主題：Information Systems; Strategy
商品類型：Case (Field)
涵蓋議題：spinoff, IT infrastructure, global
難易度：4 - Undergraduate/MBA
內容長度：9 頁
地域：United States
產業：Information; Media & Telecommunications
事件年度：2021
Two months after his January 1, 2021, appointment as chief executive officer (CEO) of NewCo, the code name for the soon-to-be spun off managed infrastructure services portion of International Business Machines Corporation (IBM), Martin Schroeter was faced with the daunting prospect of creating a distinct strategy and identity for a huge company in a very short time frame. Announced on October 8, 2020, by IBM’s CEO, Arvind Krishna, NewCo was a high-stakes strategic move to “create value through focus” and “increased agility to focus on evolving customer needs and delivery excellence.” Once spun off, NewCo would immediately become the world’s leading managed infrastructure services provider, with US$19 billion in revenue, 90,000 employees, and 4,600 customers, including more than 75 per cent of the Fortune 100 across 115 countries. With the spinoff expected to be complete by the end of 2021, Schroeter had only a few months to craft a strategy, recruit a leadership team, define a new identity for the company, ensure a “strong strategic relationship” with IBM, and bring thousands of customers and tens of thousands of employees into NewCo. Success required many pieces to come together rapidly and seamlessly. Schroeter was unsure how best to address these challenges. All he knew was that failure was not an option and that time was short.
教學手冊：IBM Newco: A High-Stakes Spinoff Amid a Battle of the Tech Titans - Teaching Note
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