您選擇的商品

HUL’s Acquisition of GSK Consumer Healthcare: A Hefty Rise in Intangible Assets

Shernaz Bodhanwala, Ruzbeh Bodhanwala

商品編號:W33460
出版日期:2023/01/09
再版日期:
商品來源:
商品主題:Accounting; Strategy
商品類型:Case (Pub Mat)
涵蓋議題:Intangible assets;merger and acquisition;Trademarks;Accounting for intangible assets;Goodwill;Amortization
難易度:5 - MBA/Postgraduate
內容長度:20 頁
地域:India
產業:Retail Trade
事件年度:2020

In January 2019, the Competition Commission of India approved a significant merger in India’s fast-moving consumer goods industry. The merger between Hindustan Unilever Limited (HUL) and GlaxoSmithKline Consumer Healthcare Limited (GSKCONS) took place in April 2020. The deal helped HUL strengthen its food and refreshments business and diversify into the health food drinks market. The hefty purchase price paid for the merger led HUL to record massive goodwill and other intangible assets that had previously not been recorded on GSKCONS financial statements. An investor researching the merger noticed these drastically increased values and wondered how a product company could have such high intangible assets on its balance sheet. What was HUL’s strategic motive in the merger? Had it acquired some right-to-use assets from GSKCONS that had led to an increase in other intangible assets? What were the potential sources of value from the merger? Would the merger benefit HUL in the long run?

教學手冊:HUL’s Acquisition of GSK Consumer Healthcare: A Hefty Rise in Intangible Assets - Teaching Note
補充材料: