Spic & Span: Cultivating Inclusivity to Shape Employee Motivation
商品編號：9B20C053
出版日期：2020/12/14
再版日期：
商品來源：
商品主題：Organizational Behaviour/Leadership; Sustainability
商品類型：Case (Field)
涵蓋議題：motivation, turnover, socialization
難易度：4 - Undergraduate/MBA
內容長度：18 頁
地域：Singapore
產業：Other Services
事件年度：2017
In May 2020, Benjamin Chua, the founder of Spic & Span, a cleaning company with a stated social mission to employ marginalized Singaporeans, was reviewing the company’s strategic goals. Since its founding in 2017, the start-up had become an award-winning company, and with the introduction of its new cleaning technology, Speco, in September 2019, new job opportunities had been brought to the table for cleaners and management staff alike. The company’s workforce had effectively doubled in size in less than a year. Spic & Span was expanding its services from condominiums and offices to schools, restaurants, hotels, transportations, hospitals, and homes. While the new technology had opened up new job opportunities for marginalized Singaporeans, it had also increased the level of job complexity. As a consequence, the turnover rate of newly employed staff had increased. Why were the cleaners not motivated by the new job opportunities? How could Chua motivate cleaners to stay with the company?
教學手冊：Spic & Span: Cultivating Inclusivity to Shape Employee Motivation - Teaching Note
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