Bayer-Monsanto: The Challenges of a Mega Merger
商品編號：9B17M182
出版日期：2017/12/15
再版日期：2021/11/16
商品來源：
商品主題：Finance; General Management/Strategy; International Business
商品類型：Case (Pub Mat)
涵蓋議題：mergers and acquisitions, diversification, acquisition premium, antitrust, industry consolidation, brand image, business ethics, stakeholder management
難易度：4 - Undergraduate/MBA
內容長度：16 頁
地域：
產業：Agriculture; Forestry; Fishing and Hunting
事件年度：2016
In September 2016, German-based Bayer AG (Bayer) and U.S.-based Monsanto Company (Monsanto) agreed to merge entities to create a global leader in agriculture. The combined entity would benefit from Monsanto’s expertise in seeds and traits, and from Bayer’s wide range of crop protection products. Bayer would acquire Monsanto for $128 per share, a high 44 per cent premium in an all-cash transaction. There were issues with the deal, which included antitrust concerns, which could require subsequent divestments, and Monsanto’s brand image, owing to its involvement in controversial business operations. Given these issues, would Bayer’s diversification into agrochemicals by merging with Monsanto be able to create sufficient synergies and deliver economic benefits to shareholders, while meeting expectations from other stakeholders at different levels?
教學手冊：Bayer-Monsanto: The Challenges of a Mega Merger - Teaching Note
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