您選擇的商品

Helio Polymer Enterprises

Nicole R.D. Haggerty; Juma Wagoki; Clarke Eaton; Wesley Hunt; Matthew Smart

商品編號:9B14D002
出版日期:2014/02/04
再版日期:2018/07/27
商品來源:
商品主題:Entrepreneurship; International Business; Operations Management
商品類型:Case (Field)
涵蓋議題:Capacity;bottleneck;expansion;emerging markets;Kenya
難易度:3 - Undergraduate
內容長度:7 頁
地域:Kenya
產業:Manufacturing
事件年度:2013

Helio Polymer Enterprises, located in Nakuru, Kenya, is a company that manufactures synthetic polymer gunny bags used in the transportation and handling of animal feed. The owner wants to expand her business operations so she can serve more clients. She has three options: to add a night shift, buy a new printing machine or start producing laminate gunny bags for other markets. Before she makes the decision, she must understand her current operational capacity and determine what aspects of customer service she believes are important for the long-term success of her company.

教學手冊:Helio Polymer Enterprises - Teaching Note
補充材料: