Yamato Transport: Part-time Employment of Housewives
商品編號：9B13C004
出版日期：2014/10/08
再版日期：2014/10/08
商品來源：Ivey
商品主題：International Business; Organizational Behaviour/Leadership
商品類型：Case (Field)
涵蓋議題：Human resource management;change management;diversity in the workplace;women in management;Japan
難易度：4 - Undergraduate/MBA
內容長度：16 頁
地域：Japan
產業：Transportation and Warehousing;
事件年度：1999
Yamato Transport Co., Ltd. innovatively used the field cast model of housewives as part-time employees to meet the increasing delivery demands of morning peak-load hours. The housewives provided Yamato with a cost-efficient source of human resources and the nimbleness to adjust its staff deployment to respond reliably and quickly to customers’ needs. A series of recruitment, training, and compensation and appraisal processes was designed for the field cast model.The case outlines the challenges with the implementation of the field cast model and the decision facing Yamato’s managers of whether to expand it throughout the company’s Japanese operations. Yamato’s managers were largely satisfied with the progress of the field cast model; although field casts made up less than 2 per cent of the delivery manpower at Yamato, they played a crucial role in improving customer satisfaction levels and lowering parcel delivery costs. However, the implications of the expansion plan were multi-dimensional. At an operational level, the inconsistency in the field casts’ performance could be magnified as the number of field casts continued to increase over the coming months. As well, the sales drivers might struggle to cope with the additional responsibility to train and supervise field casts. More broadly, the sustainability of the field cast model was unknown because of Japan’s changing social structure. In addition, with the improvement of the global economy since 2010, the supply of part-time employees was threatened by competition from alternative employment opportunities.
教學手冊：8B13C004
補充材料：