Northern Drilling Inc.: The Mond Nickel Contract Decision - A Tactical Dilemma in a Growth Strategy
商品編號:9B12A038
出版日期:2012/08/13
再版日期:2012/08/11
商品來源:
商品主題:General Management/Strategy; Marketing
商品類型:Case (Field)
涵蓋議題:Limits to Strategic Growth;Strategic Tools;Growth Plans;Projections of Resources Required;Canada
難易度:4 - Undergraduate/MBA
內容長度:9 頁
地域:Canada
產業:Mining; Quarrying; and Oil and Gas Extraction
事件年度:2011
Northern Drilling Inc., an exploration diamond-drilling contractor, has been asked to tender a bid for a lucrative, highly complex contract with Mond Nickel. Northern has no drills or crew currently available to work on the contract, which requires experienced drillers. Compounding the issue is a shortage of skilled labour in the industry. At the same time, Northern's biggest client, Noranda Nickel, is seeing poor geological results on a job in the same area. Northern's management needs to decide whether to incur additional costs and leave a capacity cushion in an effort to maintain its excellent relationship with its current client, or whether it should instead utilize the drills on the new job. The primary issue facing Northern's management is whether Northern can handle the new contract, both financially and technically, without compromising the current job.
教學手冊:Northern Drilling Inc.: The Mond Nickel Contract Decision - A Tactical Dilemma in a Growth Strategy - Teaching Note
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