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RepeatSeat

David Simpson; Ken Mark

商品編號:9B09M031
出版日期:2009/10/21
再版日期:
商品來源:
商品主題:Entrepreneurship; General Management/Strategy
商品類型:Case (Field)
涵蓋議題:Assets;Strategic Planning;Acquisitions
難易度:4 - Undergraduate/MBA
內容長度:7 頁
地域:Canada
產業:Administrative; Support; Waste Management and Remediation Services
事件年度:2006

The president, chief executive officer (CEO) and co-founder of RepeatSeat wanted his company to be the first to enable mobile ticketing by targeting consumers at movie theatres. But the company's U.K.-based mobile solutions partner had not yet perfected a way to send bar codes wirelessly over the code division multiple access (CDMA) network. The CEO is faced with whether the company should continue to stay the course with its U.K. partner, rely on a local Calgary, Alberta firm's technology or seek to build the solution by itself.

教學手冊:RepeatSeat - Teaching Note
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