Arla Foods and the Cartoon Crisis (B)

Henry W. Lane; Mikael Sondergaard; David T.A. Wesley

商品編號：9B08M006
出版日期：2008/01/31
再版日期：2010/05/26
商品來源：
商品主題：General Management/Strategy; International Business
商品類型：Supplement
涵蓋議題：Boycott;Intercultural Relations;Women in Management;Crisis Management;Northeastern
難易度：4 - Undergraduate/MBA
內容長度：5 頁
地域：Denmark; Saudi Arabia; Sweden
產業：Manufacturing
事件年度：2006

The communications director of Arla Foods is hoping the decision to denounce to the cartoons will bring an end to the boycott. Instead, it brings complaints from Danish women's groups. This is a supplement to Arla Foods and the Cartoon Crisis (A), Ivey product 9B08M005.

教學手冊：Arla Foods and the Cartoon Crisis (A), (B) and (C) - Teaching Note
補充材料：