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Trout Farming in Peru: The Lake Titicaca Decision

Christopher J. Robertson; David T.A. Wesley

商品編號:9B07M003
出版日期:2007/09/01
再版日期:2010/02/26
商品來源:
商品主題:Entrepreneurship; General Management/Strategy; International Business
商品類型:Case (Field)
涵蓋議題:Environment;Risk Management;Developing Countries;International Marketing;Northeastern
難易度:4 - Undergraduate/MBA
內容長度:19 頁
地域:Peru
產業:
事件年度:2005

Faced with capacity constraints at the company's river fed facilities, the president and general manager of Piscifactorias de los Andes (Piscis), the largest trout farming company in Peru, is considering an option to create a trout farm on Lake Titicaca. Although Titicaca was the largest lake in South America and was in many ways ideally suited to trout farming, all previous attempts to commercialize the lake's fishery had failed. In addition, Piscis faced potential opposition from local fishers and environmentalists. Titicaca was also too distant from the company's existing fish plants. Therefore, if it were to establish operations on the lake, Piscis would need to build a processing plant at a cost of several million dollars. However, because of the region's history of political instability and violence, financial institutions were reluctant to offer loans.

教學手冊:Trout Farming in Peru: The Lake Titicaca Decision - Teaching Note
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