Bristol-Myers Squibb Company - Managing Shareholders' Expectations

Murray J. Bryant; Tapasvi Narula

商品編號：9B05B008
出版日期：2005/10/13
再版日期：
商品來源：
商品主題：Accounting; Communications
商品類型：Case (Pub Mat)
涵蓋議題：Communications;Ethical Issues;Revenue Recognition;Accounting - Transactions
難易度：4 - Undergraduate/MBA
內容長度：14 頁
地域：United States
產業：Manufacturing
事件年度：2001

A senior accountant at Bristol-Myers Squibb has to assess the appropriateness of revenue recognition as the company has dramatically altered its relationships with its channel customers. The decision maker has to determine not only appropriateness but the right approach to deal with senior management on the issue.

教學手冊：Bristol-Myers Squibb Company - Managing Shareholders' Expectations - Teaching Note
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