Channel Vision: Getting Your Channels Right

Allan Magrath

商品編號：9B02TF11
出版日期：2002/01/11
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商品主題：Marketing
商品類型：Article
涵蓋議題：Marketing Channels
難易度： -
內容長度：4 頁
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Marketers have never been more challenged to find the right mix of channels. Seeing the choices clearly will make that challenge less daunting. This author has sound advice for developing clear channel vision.

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