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Managing Pibrex Russia (B): Developing Organizational Strategies to Ensure Sustainable Profitability

Rachel Doern; Carl F. Fey

商品編號:9B01M021
出版日期:2001/09/11
再版日期:2009/12/21
商品來源:
商品主題:General Management/Strategy; International Business
商品類型:Supplement
涵蓋議題:Goalsetting;Change Management;Leadership
難易度:4 - Undergraduate/MBA
內容長度:12 頁
地域:Russia
產業:Manufacturing
事件年度:2000

Pibrex is one of the world's largest developers of petrochemical-based polymers for the plastics market. In the Managing Pibrex Russia (A) case, (9B01M020) a new general manager inherits serious problems and develops an action plan to address the issues. This supplement illustrates what the management team has done to begin a turnaround of the firm and also highlights the many problems that remain. In particular, the company must reassess its management strategies and take steps to maintain its competitive position.

教學手冊:Managing Pibrex Russia (B): Developing Organizational Strategies to Ensure Sustainable Profitability - Teaching Note
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