iCraveTV voluntarily shut down its site following an injunction issued by the U.S. District Court for the Western District of Pennsylvania. Re-launching iCraveTV four months later, the co-founder of iCraveTV knew that his company was in a position to reap the benefits of what was now a well-known Internet brand name, iCraveTV.com. He had several speeches to make in the next few weeks and knew that potential investors and partners would ask what reasons were behind iCraveTV's decision to shut down the site and if it was the right decision. He needed to consult with his legal counsel to help him with the response. This is a supplemental case to iCraveTV.com: A New Media Upstart, product 9B00M047.
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