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Mongolian Grill

John S. Haywood-Farmer; Tim Silk;

商品編號:9A99D013
出版日期:1999/12/01
再版日期:2015/05/27
商品來源:Ivey
商品主題:Operations Management; Introductory Business
商品類型:Case (Field)
涵蓋議題:Service Quality;Capacity Analysis;Bottlenecks;Service Operations
難易度:2 - Intro/Undergraduate
內容長度:8 頁
地域:Canada
產業:Accommodation &; Food Services;
事件年度:1997

The Mongolian Grill is a concept restaurant faced with a decision of whether to expand its capacity. The manager's objective is to optimize the restaurant's profitability without compromising the dining experience of its customers. This case is intended to introduce students to operations issues in a service environment (as opposed to a manufacturing environment). The concept of line balancing is central to the case. The case is also intended to explore capacity expansion issues and to demonstrate how expansion options can affect capacity, profitability and service quality. The case requires students to conduct a quantitative analysis of capacity and profitability while evaluating possible negative effects on service quality.

教學手冊:8A99D13;
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