Kanzen Berhad: A Proposed Joint Venture With Pacific Dunlop Limited
商品編號：9A97G004
出版日期：1997/06/24
再版日期：2002/10/18
商品來源：Ivey
商品主題：General Management/Strategy; International Business
商品類型：Note
涵蓋議題：Negotiation;Joint Ventures;International Business
難易度：4 - Undergraduate/MBA
內容長度：18 頁
地域：Malaysia; Australia
產業：Furniture and Fixtures
事件年度：1992
The director of Kanzen Berhad (KB), Malaysia, must decide whether to recommend the company's owner and CEO accept the offer of Pacific Dunlop Limited to form a joint venture in which Pacific Dunlop, an Australian company, would buy 30 per cent of KB's holdings in six subsidiaries in the mattress and bedding industry for RM$28 million. Since its founding as Dreamland, KB had been growing rapidly and had been quite profitable. The owner, however, had plans for expansion into other businesses in Malaysia and, especially, in China. As well, Pacific Dunlop had product and process technology, additional brand names and management expertise that had the potential to increase the success of KB's subsidiaries.
教學手冊：8A97G04
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