Escorts: A Restructing Plan
商品編號:9A95M011
出版日期:1995/10/12
再版日期:2002/12/09
商品來源:Ivey
商品主題:General Management/Strategy; International Business
商品類型:Supplement
涵蓋議題:Restructuring;Environmental Change;Policy Formulation/Implementation
難易度:4 - Undergraduate/MBA
內容長度:4 頁
地域:India
產業:Transportation Equipment
事件年度:1993
Escorts, a large Indian conglomerate, was in the process of implementing its restructuring plan. At issue is whether the company should pursue this customer-focused plan, or adopt a technology-based growth strategy. The case is the second in a series of three. The first case, "Escorts Limited, 1993", 9A95M009, documents pre- and post-liberalization conditions in India and the company's domestic strategy prior to liberalization. A third case, "Escorts: The Tractor Division", 9A95M010, concerns a specific division and illustrates implementation barriers otherwise unapparent in the previous two cases.
教學手冊:8A95M09
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