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Note on Product Development: A Competitive Edge for Operations

John Kamauff; Robert D. Landel; Walter Sedlazek

商品編號:9A95D018
出版日期:1995/09/21
再版日期:2001/04/27
商品來源:Ivey
商品主題:Operations Management
商品類型:Note
涵蓋議題:Management of Technology;Supplier Relations;Project Design/Development;Operations Management
難易度:4 - Undergraduate/MBA
內容長度:28 頁
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This note reviews the importance of time-to-market, robust quality and cost as opportunities for operations to contribute to successful product development activities. Subsequently, the note addresses the role that operations can play in creating a sustainable product development competitive advantage by integrating effectively into the development process and by managing the global supply base. It is designed to complement discussions on integrated product development and concurrent engineering, and introduces the concept of concurrent procurement.

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