編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9A94G005 | GE Energy Management Initiative (A) | J. Nick Fry; Julian M. Birkinshaw | Entrepreneurship | International Strategic Management( 4166 ) |
2 | 9B15M081 | 7-Eleven Indonesia Innovating in Emerging Markets | Marleen Dieleman; Ishtiaq Mahmood; Peter Darmawan; | Entrepreneurship | International Strategic Management( 4166 ) |
3 | 9B16M004 | Solectric: Market Entry Decisions under Uncertainty | Martin J. Bliemel; Elicia M.A. Maine; | Entrepreneurship | International Strategic Management( 4166 ) |
4 | 9A94G005 | GE Energy Management Initiative (A) | J. Nick Fry; Julian M. Birkinshaw | General Management/Strategy | International Strategic Management( 4166 ) |
5 | 9A99M005 | Dupont Teflon: China Brand Strategy | Kent E. Neupert | General Management/Strategy | International Strategic Management( 4166 ) |
6 | 9B09M044 | Giant Inc.: Formation of the A-Team | Paul W. Beamish; Chwo-Ming (Joseph) Yu | General Management/Strategy | International Strategic Management( 4166 ) |
7 | 9B13M050 | Home Plus: Riding the Korean Retailing Rollercoaster | Youngwoo Lee; Martin Hemmert | General Management/Strategy | International Strategic Management( 4166 ) |
8 | 9B15M081 | 7-Eleven Indonesia Innovating in Emerging Markets | Marleen Dieleman; Ishtiaq Mahmood; Peter Darmawan; | General Management/Strategy | International Strategic Management( 4166 ) |
9 | 9B16M004 | Solectric: Market Entry Decisions under Uncertainty | Martin J. Bliemel; Elicia M.A. Maine; | General Management/Strategy | International Strategic Management( 4166 ) |
10 | 9A94G005 | GE Energy Management Initiative (A) | J. Nick Fry; Julian M. Birkinshaw | International Business | International Strategic Management( 4166 ) |
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