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The Hershey Company: Broken Pledge to Stop Using Child Labour
作者姓名:Bertrand Guillotin;
商品類型:Case (Pub Mat)商品編號:W25254
出版日期:2021/12/20內容長度:15 頁

Michele Buck became the first woman president and chief executive officer of the Hershey Company (Hershey) in 2017 and was elected as chair of the board in 2019. Now, in 2021, she was leading a company that was facing supply chain and legal challenges. Although Hershey was dedicated to bringing “goodness to the world,” the company was accused of having broken its 2001 pledge to uproot child labour from its cocoa supply chain. Global pressure for greater .....more

Ecobank Ghana: Change Management in an Acquisition
作者姓名:Helena M. Addae; Kwesi Amponsah-Tawiah;
商品類型:Case (Field)商品編號:9B21M035
出版日期:2021/04/19內容長度:12 頁

Ecobank Ghana had branches in every region of Ghana and wanted to expand its client base to include more small and medium enterprises. At the end of 2011, Ecobank Transnational Incorporated, Ecobank Ghana’s parent company, acquired the Trust Bank Ghana Limited, a bank that primarily serviced small businesses, which it planned to merge with Ecobank Ghana through a share swap. Integrating the two banks would involve merging different organizational .....more

Cyberattack: The Maersk Global Supply-Chain Meltdown (Simplified Chinese Version)
作者姓名:David T.A. Wesley; Luis Alfonso Dau; Alexandra Roth;
商品類型:Case (Pub Mat)商品編號:9B19MC022
出版日期:2019/09/04內容長度:15 頁

In 2017, the new chairman of A. P. Moller-Maersk confronted one of the worst cyberattacks in history, which crippled the company's vast global shipping network that accounted for nearly 20 per cent of global container shipping. NotPetya was a particularly virulent strain of ransomware that, within seconds, destroyed Maersks’s servers and personal computers around the world. Maersk's senior system administrators had warned the company that .....more

Cyberattack: The Maersk Global Supply-Chain Meltdown
作者姓名:David T.A. Wesley; Luis Alfonso Dau; Alexandra Roth;
商品類型:Case (Pub Mat)商品編號:9B19M022
出版日期:2019/04/09內容長度:16 頁

In 2017, the new chairman of A. P. Moller-Maersk confronted one of the worst cyberattacks in history, which crippled the company's vast global shipping network that accounted for nearly 20 per cent of global container shipping. NotPetya was a particularly virulent strain of ransomware that, within seconds, destroyed Maersks’s servers and personal computers around the world. Maersk's senior system administrators had warned the company that .....more

Fastjet: Strategy and Expansion
作者姓名:Nicole R.D. Haggerty; James Spillane; Jocelyn Carabott;Cheryl Mok;Nicole Wiebe;
商品類型:Case (Field)商品編號:9B18D018
出版日期:2018/11/13內容長度:9 頁

In 2012, Fastjet acquired Fly540, a low-cost airline with operations in Tanzania, Kenya, Angola, and Ghana, and began operating as a low-cost carrier with the goal to become the most successful pan-African low-cost airline. Since starting operations, Fastjet had grown tremendously, achieving strong market acceptance and a reputation for reliability and punctuality. Although yield per passenger had increased over its first two years, Fastjet had continued .....more

Leisure Gardens: Expanding a Tourism Business in Ghana
作者姓名:Nicole R.D. Haggerty; Jenny Min;Gena Zheng;Christine Ward;
商品類型:Case (Field)商品編號:9B18M125
出版日期:2018/09/10內容長度:8 頁

The owner of Leisure Gardens, a restaurant and accommodation business in a small town in Ghana, faced problems with his business. Approximately 40 per cent of his restaurant customers were paying on credit and not paying on time, causing cash flow problems. His sole employee was unreliable, often absent when the restaurant was busy. This two-part problem hindered the restaurant's success and owner’s ability to expand the business. Moreover, the .....more

iSpace: Expanding a Start-Up Hub for West African Entrepreneurs
作者姓名:Nicole R.D. Haggerty; Darkwah Joseph Asante; Emma Hogeterp;Ali Beres;Hui Fang;
商品類型:Case (Field)商品編號:9B18M097
出版日期:2018/08/24內容長度:9 頁

iSpace, a start-up hub that focused on women in technology, was founded in 2013 in Ghana’s capital, Accra, and provided space, technology, and funding to 62 entrepreneurs. In May 2017, the co-founder wanted to expand the business to maximize social impact by empowering a greater number of entrepreneurs who lacked technical skills, emotional support, and access to funding. iSpace had four strategies to choose from to meet its goal: create new programs .....more

Wendy's: A Plan for International Expansion
作者姓名:Fabrizio Di Muro;
商品類型:Case (Pub Mat)商品編號:9B18A052
出版日期:2018/08/13內容長度:13 頁

In the summer of 2018 in the United States, Wendy’s faced an important decision related to its international markets. The company had a small international presence; of its 6,537 restaurants worldwide, only 637 restaurants were located in international markets. The company was faced with a saturated and stagnating U.S. market and fierce competition from a number of fast food rivals, including McDonald’s Corporation, Burger King Corporation, and Carl’s .....more

The Linda Dor: Building a Culture of Customer Satisfaction
作者姓名:Nicole R.D. Haggerty; Mark Boadu; Allie Zuccon;Zoe Woods;
商品類型:Case (Field)商品編號:9B18C014
出版日期:2018/07/24內容長度:5 頁

The general manager of operations and interim general manager of human resources at Linda Dor Restaurant and Rest Stop (Linda Dor) was facing challenges recruiting, training, and retaining staff at the lower levels of the organization. These customer-facing positions, which include wait staff, cashiers, and runners, are responsible for delivering the high level of customer service enshrined in Linda Dor Enterprises’ corporate values. Providing a positive .....more

Burro: Tools for a Better Life in Ghana
作者姓名:Nicole R.D. Haggerty; Francis Ayensu; Amy Lin;Caleb Chan;Michelle Yick;
商品類型:Case (Field)商品編號:9B18M049
出版日期:2018/07/12內容長度:6 頁

Burro was a growing start-up in Ghana with a mission to provide “tools for a better life” to Ghanaians by distributing products that addressed local needs. In February 2015, after seven years of operation, the company had finally become profitable. Demand for Burro’s sustainable products was growing quickly in the booming Ghanaian market. The country manager wanted to determine a strategy for growth to maximize the success of Burro's future.

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