Haidilao: Internationalization Strategy for Cuisine and Culture |
作者姓名:Yue Wang, Chunmian Ge, Yanlai Chu, Ning Su |
商品類型:Case (Field) | 商品編號:W44166 |
出版日期:2025/05/01 | 內容長度:16 頁 |
Haidilao, a restaurant brand specialized in hot pot, a specific type of family-style dining experience, listed on the Nasdaq Stock Market in 2024. Founded in 1994 in the town of Jianyang in Sichuan Province, China, Haidilao grew from a four-table local restaurant to a global chain with over 1,300 locations across 13 countries as of 2024. In locations from Sichuan to New York, Haidilao’s persistence and success over the previous three decades could .....more
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