Challenging Sports Authority in Puerto Rico - Teaching Note |
作者姓名:Shirley Ann Molina; Valerie Rivera Lozada; Victor Quinones |
商品類型: | 商品編號:8B15A024 |
出版日期:2015/10/06 | 內容長度:8 頁 |
Teaching note for product 9B15A024.
|
Challenging Sports Authority in Puerto Rico |
作者姓名:Shirley Ann Molina; Valerie Rivera Lozada; Victor Quinones |
商品類型:Case (Field) | 商品編號:9B15A024 |
出版日期:2015/10/06 | 內容長度:10 頁 |
In 2014, Shooting & Outdoor Distributor (SOD) was a Puerto Rican family-owned wholesale business selling sporting goods for hunting and fishing. After a year of working for the company, the operations manager was confronted with the arrival of a U.S. retail chain, Sports Authority (SA), to the Puerto Rican market. SA carried many sporting goods sold by SOD, as well as a number of brands under exclusive distribution agreements between SOD and its .....more
|
Ricky Martin: The Role of Reputation in a Celebrity's Career |
作者姓名:Sheila Marie Cruz-Rodriguez; Victor Quinones |
商品類型:Case (Pub Mat) | 商品編號:9B14A078 |
出版日期:2015/03/20 | 內容長度:8 頁 |
Globally acclaimed singer, actor, author and Grammy Award winner Ricky Martin “decided [on March 29, 2010] to put an end to the hell that was going on inside [his] mind” by using Twitter to openly declare his homosexuality. Issues posed by the revelation included: What options were available to Martin’s management before and after the revelation in order to effectively deal with situations that could have jeopardized Martin’s career and future projects? .....more
|
Ricky Martin: The Role of Reputation in a Celebrity's Career - Teaching Note |
作者姓名:Sheila Marie Cruz-Rodriguez; Victor Quinones |
商品類型: | 商品編號:8B14A078 |
出版日期:2015/03/20 | 內容長度:9 頁 |
Teaching note for product 9B14A078.
|
Calle 13: The Urban Band Route to Fame |
作者姓名:Valerie Rivera Lozada; Victor Quinones |
商品類型:Case (Pub Mat) | 商品編號:9B13A035 |
出版日期:2013/11/18 | 內容長度:14 頁 |
A Latin-based urban music ensemble, Calle 13, shapes its art form to redefine the rap/reggaeton scene that is predominant in Latin America. This redefinition includes political and social backlash towards the leaders of various countries, including the band members’ homeland of Puerto Rico. While the group’s political and social criticism results in some welcome exposure for the musicians, it also results in cancelled shows. The group wants to expand .....more
|
Calle 13: The Urban Band Route to Fame - Teaching Note |
作者姓名:Valerie Rivera Lozada; Victor Quinones |
商品類型: | 商品編號:8B13A035 |
出版日期:2013/11/18 | 內容長度:8 頁 |
Teaching note for product number 9B13A035
|
Trouble in Paradise: Stakeholder Conflict in the Paseo Caribe Project - Teaching Note |
作者姓名:Gwendolyn Toro; Julia Sagebien; Victor Quinones |
商品類型: | 商品編號:8B10M18 |
出版日期:2010/05/05 | 內容長度:9 頁 |
Teaching note for product 9B10M018.
|
Trouble in Paradise: Stakeholder Conflict in the Paseo Caribe Project |
作者姓名:Gwendolyn Toro; Julia Sagebien; Victor Quinones |
商品類型:Case (Field) | 商品編號:9B10M018 |
出版日期:2010/05/05 | 內容長度:16 頁 |
The case centres on the many controversies surrounding the Paseo Caribe real estate development project in San Juan, the capital of Puerto Rico. The project developers had to contend with large demonstrations, civil disobedience, government intervention, legal proceedings and costly delays as a result of allegations that there had been multiple irregularities in the permit-granting processes and that the project had been built on public domain lands. .....more
|
Pan Boricua: Developing a Market Strategy for the Hispanic Market in the United States - Teaching Note |
作者姓名:Victor Quinones; Julia Sagebien; Marisol Perez-Savelli |
商品類型: | 商品編號:8B09A20 |
出版日期:2009/08/27 | 內容長度:7 頁 |
Teaching note for product 9B09A020.
|
Pan Boricua: Developing a Market Strategy for the Hispanic Market in the United States |
作者姓名:Victor Quinones; Julia Sagebien; Marisol Perez-Savelli; Eva Perez; Jennifer Catinchi |
商品類型:Case (Field) | 商品編號:9B09A020 |
出版日期:2009/08/27 | 內容長度:10 頁 |
Two inexperienced, but strongly committed, entrepreneurs face the hassles of a new venture: exporting dough from Puerto Rico to cities in the United States with large numbers of Puerto Rican immigrants who are longing nostalgically for their beloved pan sobao (bread made with vegetable shortening). With thousands of Puerto Ricans living in and/or moving to the United States and after several incidents of fraud by partners of the entrepreneurs, they .....more
|