| Laxmi Protein Products - Teaching Note |
| 作者姓名：Saswata N. Biswas; S.R. Asokan; Suresh B.P. |
| 商品類型：Note | 商品編號：8B12A029 |
| 出版日期：2012/07/23 | 內容長度：7 頁 |
Teaching note for product 9B12A029.
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| Laxmi Protein Products |
| 作者姓名：Saswata N. Biswas; S.R. Asokan; Suresh B.P. |
| 商品類型：Case (Field) | 商品編號：9B12A029 |
| 出版日期：2012/07/23 | 內容長度：16 頁 |
This case describes a typical situation faced by any firm engaged in marketing a commodity. Laxmi Proteins processed and sold pigeon pea, called toor or tur in Hindi. The processed grain was known as toor dal and was an important source of protein in the predominantly vegetarian diet of Indians. With the ongoing economic boom and subsequent increase in household income, it was expected that expenditures on more wholesome diets would increase and with .....more
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| Health Insurance to the Base of the Pyramid - Teaching Note |
| 作者姓名：Suresh B.P.; S.R. Asokan |
| 商品類型：Note | 商品編號：8B11A015 |
| 出版日期：2011/07/27 | 內容長度：6 頁 |
Teaching note for product 9B11A015.
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| Health Insurance to the Base of the Pyramid |
| 作者姓名：Suresh B.P.; S.R. Asokan |
| 商品類型：Case (Field) | 商品編號：9B11A015 |
| 出版日期：2011/07/27 | 內容長度：16 頁 |
This case describes a unique insurance scheme in India called Krupa Arogya Suraksha, promoted by the Shree Krishna Arogya Trust. The product was designed with the aim of extending basic health coverage to the “base-of-the-pyramid” population at an affordable premium. The services were provided by Shree Krishna Hospital, of which the Trust was an associate. The Trust and the hospital were looking at a win-win situation: in providing modern health services .....more
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