Dough T.O.: A Sweet Expansion Opportunity - Teaching Note |
作者姓名:Miranda R. Goode; Shivani Pradhan |
商品類型: | 商品編號:8B20A082 |
出版日期:2020/10/30 | 內容長度:13 頁 |
Teaching note for product 9B20A082.
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Dough T.O.: A Sweet Expansion Opportunity |
作者姓名:Miranda R. Goode; Shivani Pradhan |
商品類型:Case (Field) | 商品編號:9B20A082 |
出版日期:2020/10/30 | 內容長度:12 頁 |
In early 2020, the co-founders of DOUGH T.O, an entrepreneurial venture launched in Toronto, Canada, were evaluating several expansion options. Since its founding in 2017, the brand had expanded its edible cookie dough business from its original pop-up model to one that included online sales and a catering business. The co-founders were considering five options: opening a permanent flagship location, offering franchise rights, distributing product .....more
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